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Will gross images help prevent smoking?

November 10, 2010

When I lived in Canada, I was always  impressed by the  images on cigarette packets there.  You could see pictures of rotten teeth or black lungs along with ominous images of smoking cigarettes.  You can see some of them here.

Turns out, the US government is thinking about following Canada’s lead with its own more obvious warnings. The FDA just submitted a proposal that requires the images to appear on at least 50% of the front and back of each cigarette package.   The images would also take up at least 20% of any cigarette advertisement.

For more information, check out this NPR story.

The FDA is collecting public comment on the proposal from this Friday until January 11th of next year.  There are two ways to comment-

  • Go to and insert docket number FDA-2010-N-0568 into the “search” box and follow the prompts.
  • Send a fax, with your comments, to 301-827-6870.

But don’t just contact the FDA, talk to me!  What do you think of the proposal?  Will it work?  Or is it going too far?

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